New to Protobi? Here's What You Should Know

If you’re working in survey research, chances are you’ve seen the same bottlenecks repeat: too many surveys, not enough time, and too much riding on that next PowerPoint deck. You need tools that actually help you move fast, think clearly, and deliver insights your clients remember. That’s where Protobi comes in.

Protobi is a fast, flexible survey analysis platform built specifically for market researchers. Our clients include leading firms like GfK, Ipsos, Pew Research, and others who rely on us to make complex data digestible—and presentation-ready—on tight timelines. Whether you're handling a quick-turn pulse or an ongoing tracker with 100 waves and 1,000 variables, Protobi gives you the power to explore, analyze, and present findings—all in one place.

What makes Protobi different?

There are plenty of tools for survey data: scripting tools, dashboards, BI platforms, and consultants-for-hire. Protobi sits squarely in the middle of your workflow—between data collection and executive readouts—giving analysts a hands-on workspace to work smarter, faster, and more clearly. We’re not just a charting engine. Protobi is:

  • A statistical workbench
  • A presentation engine
  • A client collaboration space
  • A data transformation tool
  • A time-saving machine

And most importantly, it’s intuitive. It helps you see the data and find the story.

What makes working with Protobi different?

Analysts love Protobi because it just makes sense

If you’re the kind of person who opens an SPSS file and immediately starts exploring crosstabs, prototyping slides, and segmenting by subgroups, Protobi is made for you.

You can upload raw survey data from tools like Confirmit, Decipher, Qualtrics, or Typeform and instantly get a fully organized, interactive dashboard. Every question becomes a clickable chart. You can filter, crosstab, reweight, code open ends, and customize views—all right in the browser. Need to show the difference between two concepts to a client? Highlight stat-tested differences in two clicks. Want to create a polished deliverable? Export a native PowerPoint, complete with your branded template. Need to dig into a follow-up with a client on Zoom? Pull up the Protobi dashboard and walk them through it live.

Teams use Protobi to win more business

Agencies and research firms use Protobi to manage dozens or even hundreds of concurrent studies. You can create a searchable library of past surveys, set up custom client portals, and even give your clients early access to dashboards before the final deck is built. This lets you eliminate manual busywork, accelerate timelines, and improve margins—without adding headcount. And because it’s your brand on the screen, not ours, Protobi helps you stay front and center with your clients. Enterprise features—without enterprise headaches For corporate research teams, Protobi offers a private, branded enterprise hub. Connect via API to your survey platform or CRM, set up workflows for tracking studies, and maintain a consistent analysis framework across regions, vendors, and teams. We offer SOC 2 compliant security, service level agreements, continuity assurance, and optional software escrow—so your legal and IT teams are happy, too.

Built by researchers, for researchers

Protobi was built by researchers who came out of pharma and public sector market research. We’ve worked inside the kinds of organizations we now serve, so we understand the deadlines, the data chaos, and the stakeholder pressure. We also know the real value of your work isn’t in the charts—it’s in the insights. Protobi helps you find them faster and present them more clearly. Use Protobi for… Tracking public opinion across 50 states

  • Evaluating new messages or product concepts

  • Exploring prescription or claims data

  • Understanding patient journeys or trial outcomes

  • Measuring customer sentiment before and after a change

  • Analyzing university enrollment and financial aid data

  • Predicting brand lift or reputation risk

Try Protobi

If you’re curious, schedule a demo. especially if you’re swamped, send us your latest survey and we’ll show you how Protobi can save you and your team time. Either way, we’re excited to meet you.